14. The MTM Kitten’s Name Is Mimsie
When the news broke that Mary Tyler Moore was forming her own company to launch her new show, the obvious connection of her production company’s initials — MTM — to the larger brand was pointed out. As a result, the decision was made to harp on the connection and get a much smaller lion to roar in the company’s logo. So, the company scoured local shelters, ultimately rescuing the iconic orange kitty, named Mimsie.
VFX
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